New Personal Injury Website

Dear Readers of SFLM, Apologies for my posts being too few and far between.  For the past few months, I’ve been focusing a lot of time and energy into a new personal injury website.  Now that the site is officially up and running, with new pages of content coming in every day, I’m happy to announce its launch.  You can find it at lonestarinjuryattorneys.com. While I purchased the domain 4 months ago, the content has only been rolling out for approximately a week and a half.  Instead of going through a major web design/SEO management company, I decided to split up each task (domain purchase, web design, content creation, etc.), and then outsource each task to a specialist in that field and oversee their work. In the coming weeks, I’ll be breaking down exactly how I determined what domain to buy, what keywords to focus…

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Personal News: Moving To Houston!

Hello Faithful Readers of SFLM, On a personal note, I am moving from Washington D.C. to Houston, Texas in mid-March 2019.  Washington D.C. has treated me well, but Texas is attractive for many entrepreneurial reasons, and more importantly, I will be closer to family. With this fresh start in a new location, I’ll be launching a brand new personal injury law firm.  The domain name is purchased, and the website is in development (I’ll let you know once it’s up).  This will be a case study in starting from scratch and using the strategies found in this blog to bring in clients.  The SEO will be done in-house to start, but the website development will be outsourced. This will not change the regular posting done here at Small Firm Legal Marketing.  It will, however, delay the launch of the SFLM newsletter, but please feel free…

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Website News: New Redesign

Dear Readers of SFLM, As you’ll notice, the Small Firm Legal Marketing has a new, sleeker design.  The initial site I designed by myself in WordPress, but as I needed to tweak certain design features, I realized that I needed to either 1) redesign the site with a new WordPress template, which also does not guarantee that I’ll get to keep the design features I already had or 2) get help from a professional to tweak the site exactly in the ways I need.  I went with the latter. Since I didn’t need a full SEO/Digital Marketing company like the ones I’ve reviewed on this site, I found a web designer to handle only the site redesign.  This lead designer also happens to be a friend who I grew up with. I was very happy with his services, so if you’re looking for just Web Design…

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BluShark Digital Marketing Update

Dear Readers of SFLM, Thanks for your continued engagement and feedback on our posts.  I wanted to give an update about how the legal marketing in my firm is going, and the improvements I’ve seen in the past year, mostly thanks to the work of BluShark Digital. As regular followers of the blog know, I moved from a smaller boutique personal injury firm to Price Benowitz approximately one year ago.  Price Benowitz has a spectacular marketing team that follows much of the advice found on this blog.  Their own in-house marketing team has even spun off into its own company (BluShark Digital), and now does the digital marketing/SEO work for many other law firms throughout the country . BluShark Digital has produced excellent results for Price Benowitz, which you can tell by Googling any personal injury questions for DC, Maryland, or Virginia.  Price Benowitz often comes…

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Website News: I’ve Moved Law Firms

  Dear Loyal Fans of Small Firm Legal Marketing, I’m happy to announce that I’ve recently moved from a small personal injury firm to a mid-sized firm, Price Benowitz.  I’m still working in Personal Injury, Slip and Fall, and Medical Malpractice in Washington DC, Virginia, and Maryland, but the firm itself works in other practice areas (most notably, criminal defense). Legal Marketing The transfer is a welcomed one, especially from the legal marketing perspective.  Price Benowitz has one of the best marketing programs of any law firm in the country.  Their digital marketing expertise are regularly featured on Legal Talk Network and Maximum Lawyer Podcast.   In fact, I first discovered them from my research for Small Firm Legal Marketing.  When they had a opening in Personal Injury, I couldn’t miss the opportunity. Price Benowitz’s marketing team has even spun off as its own company, BluShark Digital, which provides marketing services to other law…

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Guest Post on Lexicata’s Blog

Hello Small Firm Legal Marketing Readers! I recently did a guest post on “How to Hire a Good Law Firm SEO Company” on Lexicata‘s blog.  We’ve covered a lot about SEO companies recently with our guide on SEO for Lawyers and our list of the Best SEO Services,  so a lot of the information you’ve heard before.  But if you’re interested in following all of our work at SFLM, please check it out! Thanks for reading! -Maxwell

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SFML’s SEO Guide Now Available

Small Firm Legal Marketing has just released its SEO Guide for Lawyers, available along the menu bar.  This guide covers the essentials of SEO and is a good introduction to the subject. Covered in the Guide are: The most important SEO factors How to create your own SEO system Link Building and how to get started What makes a Good Law Firm Website Free methods to expand your firm’s influence Many SEO guides talk about improving SEO for websites generally; this guide targets lawyers specifically to get them on their feet and ranking in Google. Happy reading and feel free to leave any comments below!

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