A Beginner’s Guide To Digital Marketing

As law firms became aware of the importance of SEO, digital marketing experts started sharing their tips and tricks to optimizing their legal practices.  Some of these tips and tricks have turned small firms into local powerhouses, while others have not. Sadly, the promise of instant success is an attractive one. Inevitably, this led to a real explosion of SEO guides, tips and tricks that guarantee  immediate results for the small firm lawyer. However, we’re here to talk some sense into you.  As the old adage goes: If it sounds too good to be true, it probably is. That is not to say that search engine optimization can’t deliver remarkable results for attorneys. There is no doubt that a properly designed and executed digital marketing strategy can double or triple your business revenue. But these successes will not happen overnight. SEO is a Process The first…

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